Google Analytics Traffic is classified as direct traffic. In addition, if Google Analytics can’t recognize the traffic source of a visit, it will also be categorized as Direct in your Analytics Report.
Analytics traffic is a form of native advertising that is fully trackable in Google Analytics and virtually any other tracking system available online today.
• No matter what tracking systems are being used, your customers will be able to verify the traffic on their site.
• With the average time-on-site averages, you can be sure they are fully engaged. This is one of our most engaged types of traffic.
• Analytics traffic has a low bounce rate. Many visitors go multiple pages within a site, which lowers your bounce rates.
Unfortunately, analytics traffic is only available for the US market.